# CyberBuzz, Inc.: business model and financials

> Latest period: FY ending Sep 2025, consolidated, J-GAAP
> Unit: JPY millions
> Sources: 有価証券報告書－第20期(2024/10/01－2025/09/30) (S100XBQ8)
> Page: https://vizora.meequs.com/en/company/cyberbuzz
> Retrieved: 2026-09-30T21:06:49.596Z

## Company

CyberBuzz, founded in 2006, is a company in Streaming listed on TSE Growth. It has 202 employees (consolidated).

| Field | Value |
| --- | ---: |
| Legal name | CyberBuzz, Inc. |
| Ticker | 7069 |
| Stock price | View on Yahoo Finance (https://finance.yahoo.co.jp/quote/7069.T) |
| Listing | TSE Growth |
| Head office | 東京都渋谷区桜丘町12番10号 渋谷インフォスアネックス4階 |
| Representative (per filing) | 代表取締役社長 高村 彰典 |
| Founded | Apr 2006 |
| Share capital | ¥484.6M |
| Employees (consolidated) | 202 |
| Average salary (parent only) | ¥6M |
| Fiscal year end | September |
| Website | www.cyberbuzz.co.jp (https://www.cyberbuzz.co.jp/) |
| Corporate number | 2011001046938 |
| EDINET | E35089 |
| Industries (Vizora) | Streaming, Advertising |

> Profile source: annual securities report (S100XBQ8, filed 2025-12-19). As of filing

## Five-axis industry profile

Primary industry: Advertising (2025-09-30)

| Axis | Industry percentile | Peers |
| --- | ---: | ---: |
| Revenue growth | 85.1 | 57 |
| Profitability | 42.4 | 86 |
| Cash conversion | 42 | 75 |
| Efficiency | 94.8 | 86 |
| Financial strength | 50 | 5 |

Each axis is shown independently. Missing values are labeled unavailable; no combined score is calculated. Industry rank is not an investment recommendation.

## Key points (generated from figures)

- About 93% of CyberBuzz's sales come from Social media marketing business, with Live streaming platform business and Other making up much of the rest.
- Out of every ¥100 of sales, about ¥5 is left as operating profit.
- Revenue changed -4.4% from the prior year, and it swung back to an operating profit.

## Company structure

- Segment revenue mix: Social media marketing business 92.7%、Live streaming platform business 5.9%、Other 1.4%
- Revenue → net income: ¥7131164000 → ¥385969000
- Net income → operating cash flow: ¥385969000 → ¥272998000（difference ¥-112971000）
- Main uses of operating cash flow: CapEx ¥6129000 / dividends — / buybacks —
- Change in cash: ¥748306000
Segment shares use total reported segment revenue, which may include inter-segment sales. The cash bridge is operating cash flow minus net income and combines non-cash items and working-capital effects.

## Key figures at a glance

| Metric | Value | Note |
| --- | ---: | ---: |
| Revenue | ¥7.13B |  |
| Operating income | ¥349.6M | Margin 4.9% |
| Net income | ¥386M | Margin 5.4% |
| Free cash flow | ¥266.9M |  |
| Largest business | Social media marketing business | of segment revenue 92.7% |
| Employees (consolidated) | 202 |  |
| EPS | ¥94.12 |  |
| Diluted EPS | ¥94.06 |  |
| Book value per share | ¥133.85 |  |
| Equity ratio | 18.8% |  |
| Shares outstanding | 4,037,100 |  |
| Treasury shares | 13,500 |  |
| Shareholders | 1,273 |  |
| Average salary (parent only) | ¥6M | Filing company only |
| Cash ratio | 41.1% | Net cash ¥169M · Cash ÷ revenue 17.9% |
| Vs. industry median margin | -0.7 pp | Advertising |
| ROE | 98.9% | Derived from disclosed figures |
| ROA | 13.1% | Derived from disclosed figures |

## Notable figures

- FY2025, revenue is 2.2× its level five years ago
- FY2025, one segment accounts for 96% of positive segment profit
- FY2025, cash is 41% of total assets

## What changed in 5 years

| Metric | FY ending Sep 2020 | FY ending Sep 2025 | Change |
| --- | ---: | ---: | ---: |
| Revenue | ¥2996588000 | ¥7131164000 | +138.0% |
| Operating income | ¥215259000 | ¥349563000 | +62.4% |
| Operating margin | 7.2% | 4.9% | -2.3 pp |
| Employees | 126 people | 202 people | +60.3% |
| Cash and equivalents | ¥1638701000 | ¥1276957000 | -22.1% |

### Change in segment revenue mix

Span: FY ending Sep 2020 → FY ending Sep 2025. Stable segment keys are connected; unmatched shares are marked as new or reorganized. Shares use total segment revenue.

| Flow | Revenue share |
| --- | ---: |
| SMM事業 → SMM事業 | 92.7% |
| SMM事業 → 事業再編・廃止 | 5.8% |
| D2C事業 → 事業再編・廃止 | 1.5% |
| 新設・再編 → ライブ配信プラットフォーム事業 | 5.9% |
| 新設・再編 → その他 | 1.4% |

Segment revenue source references: 5 (derived)

## Business growth × margin

X-axis: segment revenue CAGR. Y-axis: latest operating margin. Bubble size: latest revenue. CAGR requires at least two comparable years.

| Segment | CAGR span | Revenue CAGR | Latest revenue | Operating margin | Source refs |
| --- | ---: | ---: | ---: | ---: | ---: |
| Social media marketing business | 5 years | +17.5% | ¥6610870000 | 18.0% | 2 |
| Live streaming platform business | 2 years | +19.0% | ¥423184000 | 7.0% | 2 |
| Other | 4 years | +54.5% | ¥97109000 | 23.2% | 2 |

## Income statement（FY ending Sep 2025, consolidated, J-GAAP）

| Item | Amount (JPY mn) | % of revenue | Source |
| --- | ---: | ---: | ---: |
| Revenue | 7,131 | 100.0% | S100XBQ8 |
| Cost of revenue | 4,437 | 62.2% | S100XBQ8 |
| Gross profit | 2,694 | 37.8% | S100XBQ8 |
| SG&A | 2,345 | 32.9% | S100XBQ8 |
| Operating income | 350 | 4.9% | S100XBQ8 |
| Ordinary income | 345 | 4.8% | S100XBQ8 |
| Pretax income | 401 | 5.6% | S100XBQ8 |
| Income tax | 15 | 0.2% | S100XBQ8 |
| Net income | 386 | 5.4% | S100XBQ8 |
| Net income attributable to owners | 386 | 5.4% | S100XBQ8 |

## Per ¥100 of revenue（FY ending Sep 2025）

| Part | JPY |
| --- | ---: |
| Cost of revenue | 62 |
| SG&A | 33 |
| Operating income | 5 |
| (Ref.) Net income | 5 |

### Margin funnel

Gross margin 37.8% → Operating margin 4.9% → Net margin 5.4%
Derived from reported figures (DERIVED).

## Revenue and profit pattern

Pattern: Turned profitable
Calculated from comparable annual consolidated filings.

## Year over year（FY ending Sep 2024 → FY ending Sep 2025、JPY mn）

| Metric | Prior | Current | Change | % change |
| --- | ---: | ---: | ---: | ---: |
| Revenue | 7,462 | 7,131 | -331 | -4.4% |
| Gross profit | 2,901 | 2,694 | -207 | -7.1% |
| Operating income | -1,719 | 350 | 2,069 | — |
| Net income attributable to owners | -1,954 | 386 | 2,340 | — |
| Operating cash flow | -934 | 273 | 1,207 | — |
| Free cash flow | -1,117 | 267 | 1,384 | — |

## History（JPY mn）

| Period | Revenue | Op. income | Op. margin | Net income | Op. CF | FCF | Source |
| --- | ---: | ---: | ---: | ---: | ---: | ---: | ---: |
| FY ending Sep 2019 | 2,945 | 434 | 14.7% | 277 | 227 | 209 | S100KDTK |
| FY ending Sep 2020 | 2,997 | 215 | 7.2% | 168 | 142 | 92 | S100N2I6 |
| FY ending Sep 2021 | 3,172 | 3 | 0.1% | -74 | -73 | -142 | S100PSYF |
| FY ending Sep 2022 | 4,268 | 144 | 3.4% | 86 | 226 | 192 | S100SGQG |
| FY ending Sep 2023 | 5,757 | 391 | 6.8% | 205 | -71 | -91 | S100V171 |
| FY ending Sep 2024 | 7,462 | -1,719 | -23.0% | -1,954 | -934 | -1,117 | S100XBQ8 |
| FY ending Sep 2025 | 7,131 | 350 | 4.9% | 386 | 273 | 267 | S100XBQ8 |

## People and productivity（FY ending Sep 2025, consolidated, J-GAAP）

| Metric | Value |
| --- | ---: |
| Revenue per employee (consolidated) | ¥35.3M |
| Operating income per employee (consolidated) | ¥1.7M |
| Net income per employee (consolidated) | ¥1.9M |

Employees, revenue and profit are consolidated. Average annual salary is a separate parent-company figure. Calculated from disclosed figures (DERIVED).

| History | FY ending Sep 2021 | FY ending Sep 2022 | FY ending Sep 2023 | FY ending Sep 2024 | FY ending Sep 2025 |
| --- | ---: | ---: | ---: | ---: | ---: |
| Employees (consolidated) | 155 | 168 | 186 | 205 | 202 |
| Average salary (parent company) | ¥6M | ¥5.9M | ¥5.7M | ¥6M | ¥6M |
| Average age (parent company) | 29.0 years | 28.9 years | 29.2 years | 29.4 years | 29.5 years |
| Average tenure (parent company) | 3.1 years | 3.2 years | 3.2 years | 3.4 years | 3.6 years |

Year over year: Employees (consolidated) -1.5% · Revenue (consolidated) -4.4%

## Segments（FY ending Sep 2025, consolidated, J-GAAP、JPY mn）

| Segment | Revenue | Share | Op. income | Op. margin |
| --- | ---: | ---: | ---: | ---: |
| Social media marketing business | 6,611 | 92.7% | 1,187 | 18.0% |
| Live streaming platform business | 423 | 5.9% | 30 | 7.0% |
| Other | 97 | 1.4% | 23 | 23.2% |

### segmentMix — Revenue and profit mix

Calculated from disclosed figures (DERIVED). Shares use total segment revenue and total positive segment profit respectively. Difference = profit share − revenue share (pt). Inter-segment sales may prevent reconciliation to company revenue.

| Segment | Revenue share | Profit share | Difference (pt) | Margin |
| --- | ---: | ---: | ---: | ---: |
| Social media marketing business | 92.7% | 95.8% | 3.1 | 18.0% |
| Live streaming platform business | 5.9% | 2.4% | -3.5 | 7.0% |
| Other | 1.4% | 1.8% | 0.5 | 23.2% |

Segment → industry: Live streaming platform business → Streaming / Social media marketing business → Advertising

## Revenue by geography

No geographic revenue breakdown was disclosed.

## Cash flow（FY ending Sep 2025, consolidated, J-GAAP）

| Item | Amount (JPY mn) | % of revenue | Source |
| --- | ---: | ---: | ---: |
| Operating cash flow | 273 | 3.8% | S100XBQ8 |
| Capital expenditure | 6 | 0.1% | S100XBQ8 |
| Free cash flow | 267 | 3.7% | 算出 |
| Investing cash flow | 433 | 6.1% | S100XBQ8 |
| Financing cash flow | 42 | 0.6% | S100XBQ8 |
| Change in cash | 748 | 10.5% | S100XBQ8 |
| Cash and equivalents | 1,277 | 17.9% | S100XBQ8 |

## Balance sheet

Figures are as of each fiscal year end. Derived values are marked as such in the source column. Lease liabilities are excluded from interest-bearing debt.

| Metric | FY ending Sep 2021 | FY ending Sep 2022 | FY ending Sep 2023 | FY ending Sep 2024 | FY ending Sep 2025 | Source |
| --- | ---: | ---: | ---: | ---: | ---: | ---: |
| Cash and equivalents | 1,316 | 1,454 | 1,366 | 529 | 1,277 | S100SGQG, S100V171, S100XBQ8 |
| Total assets | 2,219 | 2,618 | 5,101 | 2,783 | 3,108 | S100PSYF, S100SGQG, S100V171, S100XBQ8 |
| Net assets | 1,823 | 1,993 | 2,258 | 352 | 752 | S100SGQG, S100V171, S100XBQ8 |
| Share capital | 463 | 471 | 478 | 485 | 485 | S100PSYF, S100SGQG, S100V171, S100XBQ8 |
| Trade receivables | 560 | 697 | 2,896 | 3,236 | 1,030 | S100PSYF, S100SGQG, S100V171, S100XBQ8 |
| Property, plant and equipment | 84 | 95 | 53 | 172 | 146 | S100PSYF, S100SGQG, S100V171, S100XBQ8 |
| Intangible assets excluding goodwill | 2 | 64 | 441 | 316 | 196 | S100PSYF, S100SGQG, S100V171, S100XBQ8 |
| Goodwill | — | 64 | 246 | 185 | 123 | S100SGQG, S100V171, S100XBQ8 |
| Investment securities | 6 | 71 | 49 | 29 | 23 | S100PSYF, S100SGQG, S100V171, S100XBQ8 |
| Current assets | 1,964 | 2,213 | 4,350 | 1,636 | 2,483 | S100PSYF, S100SGQG, S100V171, S100XBQ8 |
| Current liabilities | 396 | 624 | 2,460 | 2,178 | 1,728 | S100PSYF, S100SGQG, S100V171, S100XBQ8 |
| Short-term borrowings | — | — | — | 850 | 500 | S100XBQ8 |
| Long-term borrowings | — | — | 330 | 216 | 308 | S100V171, S100XBQ8 |
| Bonds | — | — | — | — | 300 | S100XBQ8 |
| Interest-bearing debt | — | — | — | — | 1,108 | 算出 |
| Total liabilities | 396 | 624 | 2,843 | 2,430 | 2,356 | S100PSYF, S100SGQG, S100V171, S100XBQ8 |
| Equity attributable to owners of parent | 1,793 | 1,919 | 2,139 | 197 | 583 | S100PSYF, S100SGQG, S100V171, S100XBQ8 |
| Retained earnings | 1,010 | 1,010 | 1,215 | -739 | -353 | S100PSYF, S100SGQG, S100V171, S100XBQ8 |
| Treasury stock | -142 | -33 | -33 | -33 | -33 | S100PSYF, S100SGQG, S100V171, S100XBQ8 |

### Assets and funding mix

| Assets | Share | Source |
| --- | ---: | ---: |
| Cash | 41% | S100XBQ8 |
| Receivables | 33% | S100XBQ8 |
| Property, plant and equipment | 5% | S100XBQ8 |
| Intangibles and goodwill | 10% | S100XBQ8 |
| Investment securities | 1% | S100XBQ8 |
| Other assets | 10% | S100XBQ8 |

| Funding source | Share | Source |
| --- | ---: | ---: |
| Interest-bearing debt | 36% | 算出 |
| Other liabilities | 40% | S100XBQ8 |
| Equity | 24% | S100XBQ8 |
| Other liabilities | 0% | S100XBQ8 |

### Balance sheet history

| Metric | FY ending Sep 2021 | FY ending Sep 2022 | FY ending Sep 2023 | FY ending Sep 2024 | FY ending Sep 2025 |
| --- | ---: | ---: | ---: | ---: | ---: |
| Total assets | 2,219 | 2,618 | 5,101 | 2,783 | 3,108 |
| Equity | 1,823 | 1,993 | 2,258 | 352 | 752 |
| Interest-bearing debt | — | — | — | — | 1,108 |
| Cash | 1,316 | 1,454 | 1,366 | 529 | 1,277 |

## Asset intensity and goodwill

Ratios are derived from reported values. Goodwill is used only when separately reported, never inferred from combined intangible assets.

| Metric | Value | Sources |
| --- | ---: | ---: |
| Asset intensity (fixed assets ÷ revenue) | 2.0% | S100XBQ8 |
| Fixed assets ÷ total assets | 4.7% | S100XBQ8 |
| Goodwill ÷ parent equity | 21.1% | S100XBQ8 |

### Cash quality

Net cash = cash − interest-bearing debt. Net debt ratio = (interest-bearing debt − cash) ÷ positive operating cash flow. Omit when debt components are incomplete; other ratios are derived from reported figures.

| Metric | Value |
| --- | ---: |
| Cash ratio (cash ÷ total assets) | 41.1% |
| Cash ÷ revenue | 17.9% |
| Net cash (cash − interest-bearing debt) | ¥169M |
| Net debt ÷ operating cash flow | -0.62× |
| Cash conversion (operating CF ÷ operating income) | 78.1% |
| Cash vs. profit gap | -113 JPY mn (of net income -29.3%) |
| Shareholder returns / net income | — |
| Shareholder returns / FCF | — |
| Shareholder payments — dividends / net income | — |
| Shareholder payments — dividends / FCF | — |
| CapEx intensity (capex ÷ revenue) | 0.1% |
| Investing CF relative to operating CF | 158.7% |

## ROA and ROE

ROE is decomposed into net margin × asset turnover × financial leverage. Leverage can raise ROE, so the ratio alone does not assess a company's condition. Ending balances are used without a prior year; total equity approximates parent equity when unavailable.

| Period | Net margin | Asset turnover | ROA | Financial leverage | ROE | Sources |
| --- | ---: | ---: | ---: | ---: | ---: | ---: |
| 2021 | — | —× | -3.3% | —× | — | S100PSYF |
| 2022 | 2.0% | 1.76× | 3.5% | 1.30× | 4.6% | S100SGQG |
| 2023 | 3.6% | 1.49× | 5.3% | 1.90× | 10.1% | S100V171 |
| 2024 | — | —× | -49.6% | —× | — | S100XBQ8 |
| 2025 | 5.4% | 2.42× | 13.1% | 7.54× | 98.9% | S100XBQ8 |

## Ownership

| Counterparty | Relation | Ratio | As of |
| --- | ---: | ---: | ---: |
| 高村彰典 | Major shareholder | 30.0% | 2025-09-30 |
| 株式会社セレス | Major shareholder | 19.1% | 2025-09-30 |
| 株式会社サイバーエージェント | Major shareholder | 14.9% | 2025-09-30 |
| 株式会社マイナビ | Major shareholder | 4.3% | 2025-09-30 |
| 株式会社クリア | Major shareholder | 4.0% | 2025-09-30 |
| 株式会社ＳＢＩ証券 | Major shareholder | 2.2% | 2025-09-30 |
| ユナイテッド株式会社 | Major shareholder | 2.1% | 2025-09-30 |
| 楽天証券株式会社 | Major shareholder | 1.8% | 2025-09-30 |
| 近田哲昌 | Major shareholder | 1.2% | 2025-09-30 |
| 清板大亮 | Major shareholder | 1.1% | 2025-09-30 |

## Sources

| Document | ID | Published | URL |
| --- | ---: | ---: | ---: |
| 有価証券報告書－第20期(2024/10/01－2025/09/30) | S100XBQ8 | 2025-12-19 | https://disclosure2.edinet-fsa.go.jp/WZEK0040.aspx?S100XBQ8,, |
| 有価証券報告書－第19期(2023/10/01－2024/09/30) | S100V171 | 2024-12-27 | https://disclosure2.edinet-fsa.go.jp/WZEK0040.aspx?S100V171,, |
| 有価証券報告書－第18期(2022/10/01－2023/09/30) | S100SGQG | 2023-12-14 | https://disclosure2.edinet-fsa.go.jp/WZEK0040.aspx?S100SGQG,, |
| 有価証券報告書－第17期(令和3年10月1日－令和4年9月30日) | S100PSYF | 2022-12-15 | https://disclosure2.edinet-fsa.go.jp/WZEK0040.aspx?S100PSYF,, |
| 有価証券報告書－第16期(令和2年10月1日－令和3年9月30日) | S100N2I6 | 2021-12-16 | https://disclosure2.edinet-fsa.go.jp/WZEK0040.aspx?S100N2I6,, |
| 有価証券報告書－第15期(令和1年10月1日－令和2年9月30日) | S100KDTK | 2020-12-17 | https://disclosure2.edinet-fsa.go.jp/WZEK0040.aspx?S100KDTK,, |

## Definitions

- Amounts are in millions of JPY (rounded). The period is stated in each table heading
- Operating margin = operating income ÷ revenue. Net income is attributable to owners of the parent when disclosed
- Free cash flow (FCF) = operating cash flow − capital expenditure
- ¥100 model = breakdown per ¥100 of revenue (rounded so parts sum to 100)
- Segment revenues include inter-segment sales and may not sum to consolidated revenue
- Source IDs are EDINET document IDs (docID). "算出" (derived) means computed from other disclosed values
- All figures are extracted mechanically from filings. AI-written text never generates figures
- Source: company filings submitted to EDINET (Financial Services Agency of Japan). Figures were extracted, edited and processed, and charts and text were created, by Vizora — not by the FSA (used under the Public Data License v1.0).