MicroAdMicroAd, Inc.9553東証グロースサービス業FY ending Sep 2025, consolidated, J-GAAP

MicroAd revenue and profit

Out of every ¥100 of sales, about ¥4 is left as operating profit. Revenue changed +14.3% from the prior year, operating profit +99.4%.

Five-year trend

Revenue¥15.7B
FY ending Sep 2021: ¥11.7B¥11.7BFY ending Sep 2022: ¥12.2B¥12.2BFY ending Sep 2023: ¥12.9B¥12.9BFY ending Sep 2024: ¥13.7B¥13.7BFY ending Sep 2025: ¥15.7B¥15.7BFY21FY22FY23FY24FY25
Operating income¥613.1M
FY ending Sep 2021: ¥186.3M¥186.3MFY ending Sep 2022: ¥627M¥627MFY ending Sep 2023: ¥833.4M¥833.4MFY ending Sep 2024: ¥307.5M¥307.5MFY ending Sep 2025: ¥613.1M¥613.1MFY21FY22FY23FY24FY25
Operating margin3.9%
FY ending Sep 2021: 1.6%1.6%FY ending Sep 2022: 5.1%5.1%FY ending Sep 2023: 6.5%6.5%FY ending Sep 2024: 2.2%2.2%FY ending Sep 2025: 3.9%3.9%FY21FY22FY23FY24FY25

What drives ROE

Net margin × asset turnover = ROA; ROA × financial leverage = ROE

Net margin1.2%
Asset turnover1.79×
ROA2.2%
ROA2.2%
Financial leverage2.71×
ROE6.0%

Denominators: average assets and average equity. Derived from reported values; ROE is shown only for positive profit and equity.

Net margin1.2%
2022: 4.1%4.1%2023: 4.4%4.4%2024: 2.1%2.1%2025: 1.2%1.2%2122232425
Asset turnover1.79×
2022: 2.41×2.41×2023: 2.02×2.02×2024: 1.80×1.80×2025: 1.79×1.79×2122232425
ROA2.2%
2021: -0.9%-0.9%2022: 9.8%9.8%2023: 8.9%8.9%2024: 3.7%3.7%2025: 2.2%2.2%2122232425
Financial leverage2.71×
2022: 3.40×3.40×2023: 2.55×2.55×2024: 2.52×2.52×2025: 2.71×2.71×2122232425
ROE6.0%
2022: 33.3%33.3%2023: 22.5%22.5%2024: 9.4%9.4%2025: 6.0%6.0%2122232425
PeriodNet marginAsset turnoverROAFinancial leverageROE
2021——×-0.9%—×—
20224.1%2.41×9.8%3.40×33.3%
20234.4%2.02×8.9%2.55×22.5%
20242.1%1.80×3.7%2.52×9.4%
20251.2%1.79×2.2%2.71×6.0%

Financial leverage can raise ROE; a higher value alone does not describe a company's overall condition.

Asset intensity and goodwill

Annual trends in tangible-asset ratios and goodwill balance.

PPE ÷ revenue3.3%
2021: 1.6%1.6%2022: 1.8%1.8%2023: 2.9%2.9%2024: 4.0%4.0%2025: 3.3%3.3%2122232425
PPE ÷ total assets5.6%
2021: 4.4%4.4%2022: 3.6%3.6%2023: 5.4%5.4%2024: 6.5%6.5%2025: 5.6%5.6%2122232425
Goodwill ÷ parent equity30.5%
2023: 2.6%2.6%2024: 35.4%35.4%2025: 30.5%30.5%2122232425
Goodwill balance¥1B
2023: ¥73.8M¥73.8M2024: ¥1.13B¥1.13B2025: ¥1B¥1B2122232425

Ratios are derived from reported values. Goodwill is shown only when separately reported; it is not inferred from combined intangible assets. Definition

Investment and working-capital efficiency

Track R&D investment and how long operating capital remains tied up before sales turn into cash.

R&D spending—
2022: ¥18M¥18M2023: ¥5.5M¥5.5M2024: ¥700K¥700K2122232425
R&D / revenue—
2022: 0.1%0.1%2023: 0.0%0.0%2024: 0.0%0.0%2122232425
Receivable days52d
2021: 46d46d2022: 49d49d2023: 43d43d2024: 45d45d2025: 52d52d2122232425
Payable days50d
2021: 51d51d2022: 56d56d2023: 48d48d2024: 46d46d2025: 50d50d2122232425

R&D is shown only for years with machine-readable disclosure. Days are estimates using year-end receivables, inventory and payables divided by annual revenue or cost of sales; financial companies are excluded.

Income statement (JPY millions)

ItemFY ending Sep 2021FY ending Sep 2022FY ending Sep 2023FY ending Sep 2024FY ending Sep 2025
Revenue11,67112,22712,86813,71315,671
Cost of revenue8,6738,4418,7399,63310,862
Gross profit2,9993,7864,1294,0804,808
SG&A2,8123,1593,2963,7724,195
Operating income186627833307613
Pretax income12651978235814
Income tax116-5815182-216
Net income attributable to owners-39496565283195
Operating margin1.6%5.1%6.5%2.2%3.9%

Balance sheet (reported items)

Year-end figures from filings. Unreported items are omitted. Interest-bearing debt excludes lease liabilities.

Assets

Cash 26%
Receivables 24%
6%
Intangibles and goodwill 28%
8%
8%

Funding

Trade payables 16%
Other liabilities 41%
Equity 43%
0%

Each bar totals 100% of assets; other is the residual.

ItemFY ending Sep 2021FY ending Sep 2022FY ending Sep 2023FY ending Sep 2024FY ending Sep 2025
Cash and equivalents¥2.16B¥3.3B¥2.98B¥2.48B¥2.35B
Total assets¥4.23B¥5.93B¥6.84B¥8.39B¥9.15B
Net assets¥1.47B¥2.87B¥3.73B¥3.9B¥3.9B
Share capital¥476.6M¥916.5M¥990.8M¥1.01B¥1.03B
Trade receivables¥1.47B¥1.65B¥1.52B¥1.68B¥2.22B
Property, plant and equipment¥186.7M¥215.4M¥368.6M¥549.1M¥513M
Intangible assets excluding goodwill¥145.6M¥355.7M¥646.3M¥1.85B¥1.6B
Goodwill——¥73.8M¥1.13B¥1B
Investment securities¥77.7M¥70.7M¥494.5M¥604.7M¥779.9M
Current assets¥3.69B¥5.03B¥5.02B¥4.93B¥5.32B
Current liabilities¥2.68B¥3B¥3.03B¥4.17B¥4.97B
Trade payables¥1.21B¥1.3B¥1.15B¥1.22B¥1.48B
Short-term borrowings¥880M¥880M¥1.18B¥2.18B¥2.48B
Long-term borrowings———¥205M¥185.2M
Total liabilities¥2.76B¥3.05B¥3.11B¥4.5B¥5.25B
Non-controlling interests¥543.9M¥549.9M¥621.5M¥616.7M¥366.3M
Equity attributable to owners of parent¥832.9M¥2.15B¥2.86B¥3.18B¥3.29B
Retained earnings-¥714.1M-¥232.9M¥332.4M¥615M¥1.18B
Treasury stock——-¥240K-¥240K-¥112.4M

Sources

Show source documents (4)
  • EDINET (FSA Japan)

    訂正有価証券報告書-第19期(2024/10/01-2025/09/30)

    ID S100XDI62025-12-26Open
  • EDINET (FSA Japan)

    有価証券報告書-第18期(2023/10/01-2024/09/30)

    ID S100UZKO2024-12-20Open
  • EDINET (FSA Japan)

    有価証券報告書-第17期(2022/10/01-2023/09/30)

    ID S100SI5P2023-12-20Open
  • EDINET (FSA Japan)

    有価証券報告書-第16期(令和3年10月1日-令和4年9月30日)

    ID S100PU3P2022-12-20Open

Extracted from XBRL: 52 / Derived from other figures: 1

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