HatenaHatena Co., Ltd3930東証グロース情報・通信業FY ending Jul 2025, non-consolidated, J-GAAP

Hatena revenue and profit

Out of every ¥100 of sales, about ¥9 is left as operating profit. Revenue changed +14.7% from the prior year, operating profit +398.0%.

Five-year trend

Revenue¥3.79B
FY ending Jul 2021: ¥2.62B¥2.62BFY ending Jul 2022: ¥3.06B¥3.06BFY ending Jul 2023: ¥3.15B¥3.15BFY ending Jul 2024: ¥3.31B¥3.31BFY ending Jul 2025: ¥3.79B¥3.79BFY21FY22FY23FY24FY25
Operating income¥339.5M
FY ending Jul 2021: ¥248.7M¥248.7MFY ending Jul 2022: ¥324.9M¥324.9MFY ending Jul 2023: ¥173.4M¥173.4MFY ending Jul 2024: ¥68.2M¥68.2MFY ending Jul 2025: ¥339.5M¥339.5MFY21FY22FY23FY24FY25
Operating margin8.9%
FY ending Jul 2021: 9.5%9.5%FY ending Jul 2022: 10.6%10.6%FY ending Jul 2023: 5.5%5.5%FY ending Jul 2024: 2.1%2.1%FY ending Jul 2025: 8.9%8.9%FY21FY22FY23FY24FY25

What drives ROE

Net margin × asset turnover = ROA; ROA × financial leverage = ROE

Net margin6.1%
Asset turnover1.19×
ROA7.3%
ROA7.3%
Financial leverage1.19×
ROE8.6%

Denominators: average assets and average equity. Derived from reported values; ROE is shown only for positive profit and equity.

Net margin6.1%
2021: 6.6%6.6%2022: 7.8%7.8%2023: 3.2%3.2%2024: 1.9%1.9%2025: 6.1%6.1%2122232425
Asset turnover1.19×
2021: 1.00×1.00×2022: 1.10×1.10×2023: 1.08×1.08×2024: 1.14×1.14×2025: 1.19×1.19×2122232425
ROA7.3%
2021: 6.6%6.6%2022: 8.6%8.6%2023: 3.4%3.4%2024: 2.2%2.2%2025: 7.3%7.3%2122232425
Financial leverage1.19×
2021: 1.14×1.14×2022: 1.18×1.18×2023: 1.19×1.19×2024: 1.15×1.15×2025: 1.19×1.19×2122232425
ROE8.6%
2021: 7.5%7.5%2022: 10.2%10.2%2023: 4.1%4.1%2024: 2.5%2.5%2025: 8.6%8.6%2122232425
PeriodNet marginAsset turnoverROAFinancial leverageROE
20216.6%1.00×6.6%1.14×7.5%
20227.8%1.10×8.6%1.18×10.2%
20233.2%1.08×3.4%1.19×4.1%
20241.9%1.14×2.2%1.15×2.5%
20256.1%1.19×7.3%1.19×8.6%

Financial leverage can raise ROE; a higher value alone does not describe a company's overall condition.

Asset intensity and goodwill

Annual trends in tangible-asset ratios and goodwill balance.

PPE ÷ revenue1.9%
2020: 2.6%2.6%2021: 2.0%2.0%2022: 3.5%3.5%2023: 2.9%2.9%2024: 2.5%2.5%2025: 1.9%1.9%202122232425
PPE ÷ total assets2.1%
2020: 2.8%2.8%2021: 2.0%2.0%2022: 3.6%3.6%2023: 3.2%3.2%2024: 2.8%2.8%2025: 2.1%2.1%202122232425

Ratios are derived from reported values. Goodwill is shown only when separately reported; it is not inferred from combined intangible assets. Definition

Investment and working-capital efficiency

Track R&D investment and how long operating capital remains tied up before sales turn into cash.

R&D spending—
2022: ¥361K¥361K2023: ¥30K¥30K2024: ¥3.6M¥3.6M202122232425
R&D / revenue—
2022: 0.0%0.0%2023: 0.0%0.0%2024: 0.1%0.1%202122232425

R&D is shown only for years with machine-readable disclosure. Days are estimates using year-end receivables, inventory and payables divided by annual revenue or cost of sales; financial companies are excluded.

Income statement (JPY millions)

ItemFY ending Jul 2021FY ending Jul 2022FY ending Jul 2023FY ending Jul 2024FY ending Jul 2025
Revenue2,6213,0633,1503,3093,795
Cost of revenue278414536596548
Gross profit2,3432,6492,6142,7133,247
SG&A2,0942,3242,4412,6452,908
Operating income24932517368339
Pretax income25132816693342
Income tax79886730112
Net income attributable to owners17324010062231
Operating margin9.5%10.6%5.5%2.1%8.9%

Balance sheet (reported items)

Year-end figures from filings. Unreported items are omitted. Interest-bearing debt excludes lease liabilities.

Assets

Cash 62%
2%
Intangibles and goodwill 9%
3%
Other assets 24%

Funding

Other liabilities 18%
Equity 82%

Each bar totals 100% of assets; other is the residual.

ItemFY ending Jul 2021FY ending Jul 2022FY ending Jul 2023FY ending Jul 2024FY ending Jul 2025
Cash and equivalents¥1.4B¥1.64B¥1.39B¥1.44B¥2.12B
Total assets¥2.61B¥2.97B¥2.88B¥2.91B¥3.45B
Net assets¥2.29B¥2.44B¥2.49B¥2.56B¥2.82B
Share capital¥234.8M¥238.8M¥248.8M¥249.6M¥250.6M
Property, plant and equipment¥52.7M¥107.5M¥92.1M¥81.6M¥73.9M
Intangible assets excluding goodwill¥274.4M¥221.3M¥220.5M¥263.7M¥313.3M
Investment securities¥171.5M¥139.6M¥173.6M¥193.9M¥99.6M
Current assets¥1.99B¥2.38B¥2.28B¥2.28B¥2.85B
Current liabilities¥285.4M¥477.9M¥353.3M¥310.2M¥595.1M
Total liabilities¥318.2M¥528.6M¥392.6M¥349.7M¥634.8M
Equity attributable to owners of parent¥2.29B¥2.43B¥2.48B¥2.55B¥2.81B
Retained earnings¥1.85B¥2.04B¥2.14B¥2.21B¥2.44B
Treasury stock-¥669K-¥60.9M-¥123M-¥118.9M-¥84.9M

Sources

Show source documents (6)
  • EDINET (FSA Japan)

    有価証券報告書-第25期(2024/08/01-2025/07/31)

    ID S100WX9N2025-10-28Open
  • EDINET (FSA Japan)

    有価証券報告書-第24期(2023/08/01-2024/07/31)

    ID S100UL9N2024-10-28Open
  • EDINET (FSA Japan)

    有価証券報告書-第23期(2022/08/01-2023/07/31)

    ID S100S3DD2023-10-30Open
  • EDINET (FSA Japan)

    有価証券報告書-第22期(令和3年8月1日-令和4年7月31日)

    ID S100PFDL2022-10-28Open
  • EDINET (FSA Japan)

    有価証券報告書-第21期(令和2年8月1日-令和3年7月31日)

    ID S100MOAO2021-10-28Open
  • EDINET (FSA Japan)

    有価証券報告書-第20期(令和1年8月1日-令和2年7月31日)

    ID S100JY2W2020-10-30Open

Extracted from XBRL: 44 / Derived from other figures: 1

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