Industry map/Entertainment, Media & Leisure

Professional Sports industry map

Who earns the money in Professional Sports, and who keeps it. When a company spans several industries, only the relevant segment is counted.

FY2025 · 9 companies · ¥372.7B

Industry map

Companies ordered by revenue, connected by ownership (major shareholders). Arrows point from the shareholder to the investee.

Industry size (revenue)
¥372.7B

YoY +15.6%

Companies
9
Avg. salary(parent only)
¥8.5M

Avg. age 38.6

Industry weather
Sunny

Operating income +42.5%

SoftBank Group[9984]

Other

#1
Revenue
¥124.4B▲11.0%
Operating income
—

Whole company: Revenue ¥7.8T · Net income ¥5T

Avg. salary ¥13.2M · 41.2(parent only)

Hankyu Hanshin Holdings[9042]

Entertainment

#2
Revenue
¥88.7B▲10.0%
Operating income
¥13.1B▲14.8%

Margin 14.8%

Whole company: Revenue ¥1.2T · Net income ¥78.5B

Avg. salary ¥9.2M · 42.4(parent only)

Mixi[2121]

Sports business

#3
Revenue
¥65.8B▲63.8%
Operating income
¥5.09B▲154.5%

Margin 7.7%

Whole company: Revenue ¥171.4B · Net income ¥17.3B

Avg. salary ¥8.5M · 38.1(parent only)

DeNA[2432]

Sports Smart City Business

#4
Revenue
¥32.7B▲4.8%
Operating income
¥1.79B▼2.8%

Margin 5.5%

Whole company: Revenue ¥147.7B · Net income ¥19B

Avg. salary ¥11.2M · 38.6(parent only)

NH Foods[2282]

Ballpark Business Division

#5▲
Revenue
¥27.8B▲16.8%
Operating income
¥5.42B▲61.9%

Margin 19.5%

Whole company: Revenue ¥1.46T · Net income ¥35.1B

Avg. salary ¥8.8M · 40.1(parent only)

Yakult Honsha[2267]

Other

#6▼
Revenue
¥26B▼3.9%
Operating income
¥1.32B▲1553.8%

Margin 5.1%

Whole company: Revenue ¥486.4B · Net income ¥44.2B

Avg. salary ¥8.5M · 41.7(parent only)

Bushiroad[7803]

sports

#7
Revenue
¥6.32B▼3.9%
Operating income
¥173.8M▼60.8%

Margin 2.7%

Whole company: Revenue ¥56.2B · Net income ¥3.42B

Avg. salary ¥5.1M · 31.9(parent only)

Shikigaku.[7049]

Sportsentertainment business

#8
Revenue
¥724.5M▲18.8%
Operating income
¥164MBack to profit

Margin 22.6%

Whole company: Revenue ¥6.54B · Net income ¥294.1M

Avg. salary ¥6.4M · 37.3(parent only)

Future[4722]

Other

#9
Revenue
¥206M▲11.4%
Operating income
-¥84M

Margin -40.8%

Whole company: Revenue ¥76B · Net income ¥11.7B

Avg. salary ¥7.9M · 36.5(parent only)

※ Card revenue and operating income cover only the segment in this industry; “Whole company” shows consolidated revenue and net income.

The weather is derived mechanically from year-over-year totals of revenue and operating income (both up = sunny, both down = rainy).

Switch years to see how the map shifts

Who earns the money

Area = revenue from businesses in this industry. Color = operating margin.

LossHigh margin(middle = 0% margin)

Who makes a profit

Across = revenue (log scale), up = operating margin, bubble size = operating income.

Ranking and momentum

RankCompany (business)RevenueShareOp. marginCAGRFCF*
1SoftBank GroupOther¥124.4B33.4%—-10.3%-¥2.16T
2Hankyu Hanshin HoldingsEntertainment¥88.7B23.8%14.8%+9.6%-¥57.7B
3MixiSports business¥65.8B17.7%7.7%+37.4%¥9.49B
4DeNASports Smart City Business¥32.7B8.8%5.5%——
5▲1NH FoodsBallpark Business Division¥27.8B7.5%19.5%——
6▼1Yakult HonshaOther¥26B7.0%5.1%+10.6%-¥13.1B
7Bushiroadsports¥6.32B1.7%2.8%—¥5.31B
8Shikigaku.Sportsentertainment business¥724.5M0.2%22.6%+26.2%¥76.9M
9FutureOther¥206M0.1%-40.8%+89.4%¥6.63B

* FCF is company-wide (not disclosed by segment). CAGR covers the available years, up to five.

How they make money differently

Where each company's ¥100 of sales goes, and how much it keeps (company-wide).

  • Cost of sales
  • Operating costs
  • SG&A
  • Other
  • Operating profit

Ownership links

From the major-shareholder section of annual securities reports.

The company on each card is a major shareholder of the companies listed under it (latest 'major shareholders' disclosure). 50%+ is labelled subsidiary and 20%+ affiliate, based on ownership alone. Stakes under 3% are omitted.

Compare the leaders side by side

All companies in Professional Sports (by revenue)

All 9 companies in this industry, ranked by revenue in each company's latest fiscal year. For companies that belong through one business segment, the figure is that segment's revenue.

  1. SoftBank Group¥124.4B
  2. Hankyu Hanshin Holdings¥88.7B · 14.8%
  3. Mixi¥65.8B · 7.7%
  4. DeNA¥32.7B · 5.5%
  5. NH Foods¥27.8B · 19.5%
  6. Yakult Honsha¥26B · 5.1%
  7. Bushiroad¥6.32B · 2.8%
  8. Shikigaku.¥724.5M · 22.6%
  9. Future¥206M · -40.8%

Revenue · Op. margin

Related industries

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